понедельник, 5 марта 2012 г.

'WHEEL PEOPLE' USES HUMOR TO PITCH USED CARS CABLE SHOW HELPS SELLERS REACH BUYERS.(Local)

Byline: Craig Brandon Staff writer

A six-foot, yellow chicken jumps out from behind a shrub, hops up and down and shouts into the television camera.

"Come on down!" screams the chicken, waving his arms like a third-base coach after a base hit.

"Ladies and gentlemen, come on down to Brud Looney Motors in North Troy for the best deal anywhere!"

After giving a Bronx cheer, the chicken twists his beak sideways. Fade to black.

"It's a wrap," shouts cameraman- director-producer J.G. Hernandez. "That was great!"

Welcome to the world of "Wheel People," the Capital District's first cable television show devoted entirely to used-car salesmen pitching their wares.

The 30-minute show's premiere Monday night marks the dawn of the video age for used-car salesmen and the world may never be the same again.

Make no mistake. This is a rock- bottom, low-budget production. There are no special effects, no lighting …

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